CREATIVE ESTUARY CO-COMMISSIONS EVALUATION: GTOWN TALENTS YOUTH CONCERT 2022

GTown Talents presented a Free Youth Concert at Ebbsfleet Football Club. This co-commission supported young people aged 18-27 years from Kent & South East to develop their skills, produce high-quality music and perform in front of other young people in a professional environment. Twenty-three artists rehearsed with a professional mentor from the music industry to build confidence and select their concert tracks, with genres including HipHop, R&B, Drill & Afrobeats. The musicians were joined live by the pioneering British Rapper Youngs Teflon, who was chosen to headline by young people in Kent.

“The concert was absolutely brilliant. To be honest, I wasn’t expecting the standard to be so amazing. Do GTown talent have any workshops or outreach that my son can benefit from? He’s 17, based in Gravesend and has just got into rap.”

– Audience member

ORGANISATIONAL SUCCESS

  • Enhanced organisational reputation
  • Developed networks, partnerships, participants and fanbase
  • Increased organisational confidence in event management and delivery
  • Developed audiences
  • Increased local and regional engagement in the GTown Talents brand
  • Created high-quality online content

NEW OPPORTUNITIES

  • Supported 34 creative practitioners to take part in a GTOWN Talents commission with 23 artists performing live
  • Upcoming musical talent provided professional mentors from the music industry to build confidence and select their concert tracks, with genres including HipHop, R&B, Drill & Afrobeats.
  • Upcoming musical talent provided a platform to perform with an established artist

WIDE AUDIENCES

  • Invited local young people and their families to attend a youth festival.
  • Reached new audiences
  • 142 audience members experienced upcoming talent and the first performance in Kent of a major UK artist

“The Creative Estuary Co-commission has set a benchmark for GTown Talents and the youth; that’s why we had to ensure we delivered a show this year.”

- Jimmy Bones, GTown Talents Director

GTown Talents Youth Concert 2022 in numbers

 

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